Harley Rock Riders Season 3
Experiences
Overview
Harley Rock Riders

Creating Harley Davidson's biggest on-ground experience for the biking community.

Client

HARLEY DAVIDSON

Services

EVENT & ARTIST MANAGEMENT + CONTENT & PRODUCTION

THE GLORY OF THE HARLEY COMMUNITY BROUGHT ALIVE BY MUSIC.

The Task

After 2 massively successful editions of Harley Rock Riders, Season 3 was all about upping the ante and launching the Harley Davidson Fat Bob.
The task was to truly make the experience an upgrade from the first two.

The Solution

An international headliner for the rock show in the form of the band Wolf.

The festival saw Harley Davidson enthusiasts from all over India culminate in Bangalore in large numbers and featured bands like Soulmate, Gallej Gurus, Kryptos, Boomerang, etc. to name a few. Holistically and artistically, the Harley community was given yet another bigger, badder HRR season that was one for the books!


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