HOW AI BECAME BRODHA V'S PARTNER IN RHYME.

Task

People all over the world are familiar with Alexa, the AI that casually sits in their living room or interacts with their music. The use of Alexa has seen a steep rise in the past few years. Everyone is aware of all the cool things she can do, quite effortlessly.

So how do we further push the boundaries of her skills?

Solution

Enter a sensational South Indian rapper, a studio room, and a rap battle for the ages - Amazon's Alexa vs. Brodha V. Through an unconventionally entertaining interaction, audiences were amused, engaged, and certainly intrigued.