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FORKERS DRINKING GUIDE
TASK
To create a YouTube content series that serves as a go-to guide for anyone exploring or new to the city, for "The Bigforkers," who are known for their humorous and quirky approach to exploring places and sharing knowledge.
SOLUTION
Hosted by Sid Mewara and Shashank Jayakumar, better known as The Big Forkers, this drinking guide explores the stories behind the city's favorite cocktails and beers. Partnering with Paul John, famous for its award-winning single malt in India, added depth to the engaging content. Each episode featured a variety of guests, including brewhouse directors and spirits experts, enhancing the viewing experience. Praised by Bangaloreans, the series quickly became the top resource for weekend plans, celebrating the city's drinking scene while offering valuable recommendations for both locals and visitors.